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INSIDE THE FASHION INDUSTRY - Why Influencer Marketing During Euro Summer Is a Smart Strategy for Budget-Conscious Brands
Influencer marketing during Euro Summer offers emerging fashion brands a unique opportunity to connect with audiences through aspirational yet authentic storytelling. This blog examines why Euro Summer campaigns work so well, with examples from brands like Ibiza Rocks and Ibis Hotels. It also outlines practical, budget-friendly approaches for integrating influencer partnerships into a broader brand strategy, helping small labels increase visibility, engagement, and long-term


INSIDE THE FASHION INDUSTRY – How Emerging Designers Can Thrive in 2025’s Consumer Spending Shift
2025’s shifting consumer spending patterns are rewriting the rules for emerging designers. Rising tariffs, price increases, and evolving priorities are challenging brands to deliver transparency, value, and authentic connections. Discover how to build a resilient supply chain, craft a powerful brand story, and thrive in today’s cautious but opportunity-filled market.


INSIDE THE FASHION INDUSTRY – Are Sustainable Minimum Orders the Future? What New Fabric Suppliers Are Offering Emerging Brands
Discover how low-MOQ sustainable fabric platforms are transforming material sourcing for emerging designers. Access ethical textiles without bulk commitments.


INSIDE THE FASHION INDUSTRY – The Rise of British Manufacturers for Emerging Designers & What It Means for Sustainable Fashion Production
Discover how British manufacturers support emerging designers with sustainable fashion production, EU market access, and ethical supply chain solutions.


INSIDE THE FASHION INDUSTRY – Fashion Technology 2025: How Emerging Fashion Brands Can Adapt and Thrive
Fashion tech in 2025 is reshaping the industry—AI, automation & digital tools are empowering emerging brands to thrive.


INSIDE THE FASHION INDUSTRY – Understanding the Digital Product Passport in Fashion
Discover how Digital Product Passports boost transparency, meet EU rules, and help emerging designers build customer trust.


INSIDE THE FASHION INDUSTRY - The Immediate Impact Of Tariffs On EMERGING BRANDS
Explore the impact of tariffs on fashion imports and how emerging fashion brands can adjust their strategy to stay profitable in 2025.


INSIDE THE FASHION INDUSTRY - The (Real) Problem of Buying Fast Fashion
Fast fashion poses health risks from poor chemical control, urging better consumption, especially in Brazil, beyond just quality vs quantity
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